A Virginia magician is pulling out all the tricks to raise money for charity in the Valley.

Magician and illusionist Wes Iseli is performing 72 shows in 24 hours right in front of the Wal-Mart in Staunton, starting at 10 a.m. Tuesday.

He's hoping to raise money for the Children's Miracle Network this holiday.

It's the second year in a row he's performed for charity in the Valley, and he says magic is a great way to grab peoples' attention for a good cause.

Iseli says, "We're not just asking for a hand out. We are entertaining people for a donation for charity. I say, at Christmas time, you want to try and give back and try to give 110 percent back at Christmas time."

Despite cold temperatures, Iseli says he is in good spirits and is relying on his hot chocolate to keep him warm.