May 21, 2012
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Reporter: Ryan Tice Email

JMU Alumnus has Top Rated Commercial for Super Bowl

A James Madison University alumnus had a commercial air at the Super Bowl.

Jonathan Friedman's commercial was produced for the Doritos contest was the top rated ad during the big game. It was one of the five finalists in the Doritos contest.

The piece, titled "Man's Best Friend," took the top spot out of all of the Super Bowl ads.

Friedman will receive one million dollars for the commercial. That's quite a return on investment considering the ad only cost $20 to make.

Friedman said that he hopes the ad will bring increased exposure to his film business in Virginia Beach.


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