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Friendly City unveils “Downtown Harrisonburg 2040” initiative

“We’re really excited to see where do the residents, the business owners, the landlords of Harrisonburg, where do we want to see Harrisonburg go over the next twenty years? How do we want to see downtown build out?” said Brian Shull.
Friendly City unveils “Downtown Harrisonburg 2040” initiative
Published: Mar. 17, 2021 at 5:56 AM EDT
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HARRISONBURG, Va. (WHSV) - About every five years, Harrisonburg develops a comprehensive plan for the city’s future. This year, for the first time, Harrisonburg leaders are focusing specifically on the City’s downtown.

A new initiative called Downtown Harrisonburg 2040, is looking to gain feedback from the community. A Harrisonburg committee of roughly 27 leaders, has partnered with the company Interface Studio out of Philadelphia, PA, to consider suggestions over the next few months and compile them into a master plan for Downtown Harrisonburg.

“We’re really excited to see where do the residents, the business owners, the landlords of Harrisonburg, where do we want to see Harrisonburg go over the next twenty years? How do we want to see downtown build out?” said Brian Shull, Director of Harrisonburg Economic Development.

Shull says, there will be many formal opportunities to share your thoughts, including interviews and focus groups. But, there are also informal options, such as an online survey, social media posts and even an online interactive map. On the map, you can scroll through downtown Harrisonburg, and pin customized ideas, feedback and suggestions at different areas. You can also view other community member’s ideas, as well as the City’s proposed plans for the future.

The initiative has also placed “Takeout Menu’s” around local restaurants. They are mini surveys designed for you to “place your order” for the future of Downtown. There are also “2040 Coasters” where you can write your wish for the future of Downtown, and post a picture of it on social media with the hashtag #DreamDowntownHVA

Shull says, after a few months of collecting feedback, the City plans to compile a final plan and release it in Fall 2021.

You can find the interactive map here: https://harrisonburg.landau.design/

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