Great American Milk Drive underway at Kroger

Image elements from MGN, Image compilation by WHSV

One in six Americans struggle with hunger, and, according to the Blue Ridge Area Food Bank, 143,490 people in our area are food insecure.

That's why Kroger is teaming up with The Great American Milk Drive during this Hunger Action Month to make it easy for shoppers to donate milk.

Why milk? Milk is one of the most requested but least donated items at food banks. On average, they provide the equivalent of less than one gallon of milk per person a year. Milk provides nine essential nutrients, including eight grams of high-quality protein in each eight-ounce serving.

And Kroger's making it as simple as possible to help out.

Kroger customers can donate $1, $3 or $5 at check-out to help deliver milk to a local family facing hunger. All money collected goes directly to Feeding America food banks that service the local community (like the Blue Ridge Area Food Bank) where the donation was made.

“Our customers care deeply about hunger in their local communities, and this initiative provides our customers with a simple way to provide perishable goods to the communities,” said Allison McGee, spokesperson for the Mid-Atlantic Division. “We’re honored to partner with Feeding America in the Feed a Childhood program that makes it so simple to give hope by the gallon and provide milk to families in need.”

According to Kroger, shoppers at their stores have donated more than one million servings of milk to children and families in need over the last two years.

This year, Kroger is inviting customers to 'Feed a Childhood' by donating $1, $3 or $5 at check-out to help local families get the nutrient-rich milk they’re missing.

The opportunity to help out runs until October 15.

Customers should check with their local stores for details. Donations are also collected at BringingHopeToTheTable.com. By entering your zip code, you can ensure that the milk is delivered to a local Feeding America food bank in your very own community.

You can follow the link in the 'Related Links' section of this page to find the Kroger nearest to your location.