Sacha Purciful named General Manager of WHSV family of stations

Sacha Purciful outside WHSV's master control room on February 2, 2017 (Photo credit: Julian Webb)

HARRISONBURG, Va. (WHSV) -- On Thursday, February 2, Gray Television, WHSV's parent company, announced Sacha Purciful, current Director of Sales at WHSV, will become the new General Manager at the station.

At the end of March, Tracey Jones, the current General Manager, will leave WHSV after 20 years in Harrisonburg and 30 years working in and managing various Gray Television stations.

Purciful has previously held sales management positions in Knoxville and Huntsville. She will now head up the Harrisonburg-based station.

When asked how she felt upon receiving this promotion, Purciful said she was "really honored and humbled."

"Tracey has made such a mark on this station and on the community, and I’m just honored to be able to follow in her footsteps and to be able to work for such a great station and for such a great company in Gray," she said.

As the General Manager of the station, she will help bring WHSV's content to 89,000 households throughout the Shenandoah Valley and beyond. She had one simple message to pass on to them.

“Thank you for the opportunity to serve you," she said. "Thank you for the opportunity to be a part of this great community. And I look forward to serving you to the best of my ability.”

In the time until Purciful takes the reins, she'll be working closely with Jones to "soak up every bit of knowledge she has to share."


Sacha Purciful outside WHSV's master control room on February 2, 2017 (Photo credit: Julian Webb)