With major festival canceled, Staunton is marketing local tourism

Photo from Queen City Mischief & Magic in 2019
Photo from Queen City Mischief & Magic in 2019(WHSV)
Published: May. 26, 2020 at 9:01 PM EDT
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Tourism revenue could be taking a hit in Staunton, now that this year's Queen City Mischief and Magic Festival was


The event brings thousands of people to downtown Staunton each year as the historic city transforms into the wizarding world of "Harry Potter."

Staunton's Director of Tourism, Sheryl Wagner, said the city is shifting its marketing of tourism from Northern Virginia, the D.C. area and other further places, to focus on the Shenandoah Valley and specifically people in Augusta County.

"Go to our local restaurants, shop online for our retailers and really hold those businesses up," Wagner told WHSV on Tuesday. "So when the tourism industry does recover, they'll still be there."

Wagner recommends Staunton walking tours, outdoor parks and virtual tours.

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